Introduction
I'm a creative, articulate communicator with more than 20 years of professional experience.
I can write for you, produce professional, engaging videos, or tell your story in a variety of new ways. I can also create podcasts and other audio production.
I can even make a cartoon out of you, but it's pretty time-consuming.
KEY SKILLS
I’m an inspired collaborator. I'm able to work with both creative and technical employees. I enjoy collaboration because I have the talent, ability, and desire to adapt my output to complement team efforts.
I create original content. I celebrate and amplify the client’s brand story across various mediums, autonomously bringing projects from concept to delivery.
I bring exceptional communication skills. I have a talent for translating complex concepts into written, verbal, and visually engaging narratives that are easy for anyone to understand.
WORK HISTORY
Content Specialist (October 2022 - Current)
LeadsNearby - A Digital Marketing Company for Home Services Providers
- Conceives and executes B2B and B2C content on a variety of platforms, including websites and social media. Most frequently, the content is in emails, blog articles, website service pages, videos, and miscellaneous graphic design avenues. 
- Continuously learn about the company’s products, processes, and team to maximize impact in creative work and evolve techniques for greater effect. 
- Interviews clients and internal subject matter experts to ensure their voice and expertise are present in all marketing materials. 
- Analyzes metrics to track the performance of marketing materials, like videos, social media posts, email open and click-through rates, and more. Adjust approaches as necessary based on available data. 
- Manages daily inquiries, implements communications processes, and initiatives with great attention to detail. 
- Uses industry-specific workflow tools to manage project deadlines and progress. (ie. monday.com, Microsoft Teams, Sharepoint-style software, etc.) 
- Partners with other members of the communications team to manage message flow and other cross-communication projects. 
- Collaborates on marketing strategy for clients as well as internal marketing for LeadsNearby. 
Digital Content Creator, Morning Show Lead (February 2020 - September 2022)
Brewer Broadcasting’s WQLK-HD2 & 101.7 FM In Richmond, IN
- Directed the creation of engaging content, often mixing wild creativity with strategic sensibilities. 
- Identify and interview guests, often simplifying complex topics for wider audience comprehension. 
- Utilized Adobe Creative Suite for compelling social media content, overseeing performance analytics. 
- Produced visual materials for guest speaking engagements, managing station contests and promotions. 
Digital Content Creator, Afternoon Companion (July 2014 – February 2020)
Cumulus Media’s WGNI-FM In Wilmington, NC
- Designed the role of Digital Content Creator, managing website, social media graphics, video production, and other visual art. 
- Initiated and managed digital content strategies across multiple platforms, focusing on branding and communications. 
- Created original work, pursued content opportunities in line with strategic objectives, and worked autonomously from concept to delivery. 
- Maintained style guidelines for enhanced engagement across multichannel communications. 
- Increased employee morale through improved communication and workspace design. 
In-Arena Host (September 2013 – March 2014)
Hockey’s Bloomington Thunder and Football’s Bloomington Edge In Bloomington, IL
- Hosted live video podcasts, conducting interviews with players and coaches. 
- Wrote, shot, and edited promotional videos for the team. 
- Executed interactive games and interviews with fans. 
Digital Content Creator, Morning Show Co-Host (April 2012 – July 2014)
Cumulus Media’s 101.5 WBNQ In Bloomington, IL
- Managed web content, team communication, and developed various communication materials. 
- Coordinated and developed newsletters, emails/messages, and presentations for the #1-rated show. 












